Nomans Land Creative

“User Experience Design teaches us to understand and service
the needs of others before our own. There is no 'I' in UX.”
— Noman Siddiqui


About Nomans Land Creative

Nomans Land Creative is the portfolio site of Noman Siddiqui, an award-winning UX Architect and Experience Design leader. Noman provides senior level user-experience design expertise and strategic UX design analysis for B2B and B2C solutions with a focus on Service and Interaction Design.

He is engaged at all stages of the design and solution process - from proposal development, design staffing estimation, UX strategy, concept and design, through delivery – leading cross-functional product design teams. He has experience in spearheading and establishing 12+ design initiatives within a DesignOps program to elevate the design maturity levels of his XD team (50+ designers).

He has worked on leading UX projects for the following brands: Avanade (Accenture & Microsoft), Bridgestone, Canadian Tire, CGI, CIBC, Credit Suisse, DAC, GE, JCI, Loblaws, Lifeworks, McKesson, Rogers, ROM, Shaw, SickKids, TD, Queen's University & UofT.

Industries served: Arts & Culture, Advertising, Banking, Education, Environment, Finance, Government, Health & Wellness, Retail, Wealth Management and non-profits.

View list of valued employers and clients.

▪ Expereince in designing over 40+ touchpoints, including: ecomm, dashboards, data visualization, websites, apps, portals & kiosks.
▪ Adjunct Professor (UI/UX), George Brown College.
▪ Founder of the"iUX" series on Medium.

UX / UI Design Tools:
▪ Figma, Sketch, Adobe XD, Mural
▪ Photoshop, illustrator, Dreamweaver, InVision
▪ HTML/CSS, Hotjar, Optimizely, UserTesting

Working Knowledge:
▪ XR • Mixed Reality • MS Guides
▪ Dynamics 365 • PowerApps • Sharepoint
▪ Drupal • WordPress • Sitecore

Deliver with Excellence Awards, Avanade.
BRAVO Award, UX/UI Design Transformation, CGI.
CACUSS Innovation Award for SBR project.
Excellence in Community Service, Ontario.
Smiles Foundation Award, Dominican Republic.

▪ E‐Business Management & Design, Sheridan
▪ CCIT (Communication, Culture, IT), UTM

▪ Service Design, Avanade
▪ Design Research, Avanade
▪ Foundations of UX Design, Google
▪ User-Centred Design, IDF
▪ Mobile UX Design, IDF
▪ Sitecore front-end theming
▪ Drupal CMS training, Acquia

▪ UX VP/Director: Leading UX at the Executive Level, NN/g
▪ Managing UX Strategy, NN/g, Chicago
▪ User Experience & Interaction Design for AR/VR/MR/XR
▪ Designing a Quality HoloLens 2 Application (MMRPP)
▪ Device and Environment Considerations of HoloLens 2 (MMRPP).
▪ Structured Communications, CGI

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Clients and Employers

  • avanade
  • TD Bank
  • microsoft
  • ROM
  • DAC Group
  • CGI
  • Grassriots
  • George Brown College
  • sickkids
  • UTSC
  • cacuss
  • OREG
  • barrettwalsh
  • Thompson books
  • avanade
  • TD Bank
  • Ticoon
  • microsoft
  • UTSC
  • CGI
  • DAC Group
  • Queen's University
  • McKesson